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Featured products

Anniversary Discovery Set
Sale price$21.00 Regular price$28.00
Original Serum
Sale price$50.00
Save $7.00Everyday Essentials Duo
Sale price$58.00 Regular price$65.00
Everyday Butter
Sale price$17.00
Oat & Lavender Bath
Sale price$18.00
Save $5.00Everyday Ritual
Sale price$28.00 Regular price$33.00
Silky Soft Lip Butter
Sale price$8.00

Recommended Routine

Bath

Start with our colloidal oat bath to immediately soothe inflamed skin and to reduce redness, itchiness, and swelling.

Serum

Infused with calendula for its anti-inflammatory properties, our Original Serum absorbs quickly to soothe and deeply hydrate irritated skin.

Butter

Seal in moisture and protect your skin barrier with our botanical butters. Leave dry sensitive skin feeling soft, smooth, and deeply nourished.

Frequently Asked Questions

Is the Original Serum for the face or body?

The Original Serum was the very first product created by Naetal founder Vivian, inspired by her experience with a severe pregnancy rash called PUPPPs (Pruritic Urticarial Papules and Plaques of Pregnancy). While it was created to soothe irritated skin during pregnancy, the formulation is based on a hydrating and soothing facial serum.

Today, it is loved as a daily morning and night face serum by many for its lightweight hydration and skin barrier support. Many customers also use it on the body, including their littles, to help soothe dry, irritated skin, including PUPPPs, eczema-prone patches, and areas needing extra hydration.

For best results, apply to slightly damp skin, then follow with a Naetal Butter to lock in moisture. We recommend patch testing before first use, especially for sensitive skin. Not intended for use on open wounds or open scars.

Can the Original Serum be used for babies?

The Original Serum is gentle enough for babies and is formulated to help soothe and hydrate dry, irritated, and sensitive skin. It can be used by the whole family, from babies to adults.

For extra nourishment and long-lasting moisture, we recommend pairing the Original Serum followed by Baby Butter to help lock in hydration and support the skin barrier. Together, they create the perfect routine for keeping delicate skin soft, calm, and well moisturized.

What is the difference between the Original Serum and the Butters?

The Original Serum and our Butters work beautifully together, but they serve different purposes.

The Original Serum is a water-based formula designed to deliver lightweight hydration with triple molecular weight hyaluronic acid and colloidal oatmeal.

Our Butters are oil-based formulas designed to seal in moisture, nourish dry skin, and help support the skin barrier.

For best results, apply the Original Serum first onto slightly damp skin, then follow with your preferred Naetal Butter to lock in hydration.

Can the Naetal Butters be used on the face?

Yes! All of our formulations are gentle enough for both the face and body, making them perfect for the whole family.

Our products are made with non-comedogenic, skin-loving ingredients that help soothe, nourish, and support compromised or sensitive skin without clogging pores. Whether you're dealing with facial dryness, eczema, irritation, redness, or rough patches, our formulas can be used wherever your skin needs extra care.

What is the difference between Baby, Belly, and Everyday Butter?

Baby Butter is our most gentle and protective formula, created for delicate baby skin and anyone with extra dry, sensitive, or irritation-prone skin. It is unscented, with a naturally subtle aroma from our calendula-infused jojoba oil and chamomile-infused wheat germ oil. Its rich, nourishing texture helps provide long-lasting moisture and comfort for sensitive skin.

Belly Butter is specially formulated for pregnancy and postpartum skin. It features argan oil infused with gotu kola, a botanical traditionally used to support skin nourishment and elasticity. It has a naturally uplifting, light scent from orange peel essential oil and a rich, buttery texture designed to deeply moisturize growing bellies and areas experiencing dryness or tightness.

Everyday Butter is our lighter, everyday moisturizer designed for the whole family. It has a softer, creamier texture compared to Baby Butter and Belly Butter, making it easy to apply from head to toe. It is formulated with chamomile-infused sunflower seed oil and has a gentle, calming scent from lavender essential oil, perfect for daily hydration and skin nourishment.

All three formulas are made in small batches with carefully selected botanical ingredients and are free from synthetic fragrances.

How many applications do I need to see results?

Every skin journey is unique, so results can vary depending on your skin type and the severity of your concerns. Many customers experience relief from dryness, itchiness, or irritation after the first application, while others notice gradual improvements with consistent use over several days or weeks.

For best results, apply generously and consistently as needed to help nourish, soothe, and support your skin barrier over time.

As with any new skincare product, we recommend performing a patch test on a small area of skin before first use, especially if you have very sensitive or allergy-prone skin.  If your symptoms are severe, persistent, or worsening, please consult your healthcare provider or dermatologist.

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